Laplink® Releases PC to Mac™ Transfer and Synchronization Tool

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Bellevue, Wash., August 26, 2010 – Laplink Software, Inc., the leader in PC migration software, today announced the release of Switch & Sync, the easiest way to move from a PC to a Mac™.

Switch & Sync makes moving to a Mac or synchronizing folders between a PC and a Mac simple. It quickly and easily copies all selected files and folders from a PC to a Mac, even automatically converting email, contacts and calendars from their PC format for use on a Mac with programs such as Apple Mail and Entourage.

The Outlook conversion feature (compatible with Outlook 2000 or later, Windows Mail and Outlook Express 6 or later) is unique to Switch & Sync, saving users a significant amount of time and hassle. 

“Customers have been asking us for a PCmover-type solution for Macs,” said Laplink Software CEO Thomas Koll. “ Laplink made PC to PC migration fast and easy and now we’ve done the same thing for PC to Mac migration.”

  PCmover is the #1 best-selling migration solution in the world and is the only software that moves programs, files and settings from an old PC to a new one. Laplink has also been recognized for many years as an expert in file transfer and synchronization technology.

Switch & Sync builds on this reputation by automatically copying all of the files and folders the user selects - including documents, music and pictures - from a PC to a Mac. It can then be used to keep all of the files and folders up-to-date between the PC and Mac with automated synchronization and Laplink’s patented SpeedSync® technology. This allows users to enjoy the benefits of each machine and use them in tandem, while SpeedSync helps them work quickly without missing a beat.

SpeedSync® is patented Laplink technology that dramatically reduces the transfer times of modified data. It accomplishes this by only syncing the portions of files that have been changed. This allows for the fastest possible synchronizations, which keeps users from having to wait long periods of time for files to transfer between two computers. Switch & Sync also uses SmartXChange®, which is designed to recognize when files have been deleted, renamed or replaced; streamlining the entire process.

“Moving from a PC to a Mac has not been a simple process – until now,” continued Koll. “And, Switch & Sync offers the fastest file transfer and synchronization possible, which is why it is the ideal solution for both switching from a PC to a Mac as well as keeping PCs and Macs in sync .”& amp; amp; amp; amp; amp; amp; amp; amp; amp; amp; amp; lt; /p>

Other Switch & Sync features include:

• A user-friendly interface for copying and moving data quickly and easily.
• Automated file synchronization allowing users to automatically sync files and folders daily, weekly or monthly between PCs and Macs.
• Laplink’s classic dual-pane window, which allows users to drag and drop files between the two computers.

Switch & Sync is available at www.laplink.com for $39.95 and is offered in English, German, French, Italian and Spanish. It can also be purchased from most major software retailers in the United States, Canada, the United Kingdom and Germany.

Read more on the Laplink Software blog

Read why Switch & Sync can be a life saver for anyone that has a new Mac on our blog at http://blog.laplink.com.

About Laplink Software Inc.

For nearly 30 years, Laplink has been the leader in providing software used for PC migration, remote access, file transfer, and synchronization. The privately-held company was founded in 1983 and is headquartered in Bellevue, Washington.

For more information about this release, please contact:

Laplink Software Press Contact
Andy Tolton
andy.tolton@laplink.com
+1-425-952-6023

Additional information and images can be found online at Laplink’s Media Center: http://www.laplink.com/media.